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- April 24, 202678% of organisations have deployed AI. Only 6% report meaningful earnings impact. The San Antonio Spurs went from 14% to…
- April 20, 2026We're on version 3.05 of a WhatsApp chatbot built for a legal services client — after 34 iterations. This isn't…
- April 20, 2026In 2022 we told an insurance brand to stop chasing traffic and build decision-stage content instead. Three years later, that…
- April 20, 2026The best way for an agency to transition into product is to build tools you already need for yourself, then…
- April 20, 2026Your development team said the chatbot was nearly done. We opened it and found it was 30% complete. Here are…
- April 20, 2026An insurance client scored 75/100 on an AI readiness audit — not because they optimised for AI search, but because…
- April 20, 2026We built GreyWolf OS — an agency operating system inside Obsidian with Claude Code as its AI layer — to…
- April 20, 2026Most of your prospects' questions are being answered by AI before they ever visit a website. This article explains GEO…
- April 1, 2026A real client scored 75/100 on AI readiness without ever targeting AI search — three years of doing the right…
