PROBLEM 1
R7 of Every R10 Walks Away at Checkout
70% of carts aare abandoned. No automated recovery. No sequences. You’re spending R5,000 to acquire a customer who abandons at checkoutm and then spending another R5,000 again to find a new customer.
Email Marketing — Ecommerce
Recover the 70% of customers who abandon their cart — on autopilot.
We set up the automated emails that bring them back while you sleep — cart reminders, welcome flows, and post-purchase follow-ups that turn one-time buyers into repeat revenue.
We'll review your current email setup and show you exactly what revenue you're leaving on the table. No pitch — just a report you can act on.
The Revenue Leak
You Paid to Get Them.Then You Let Them Leave.
PROBLEM 2
One Purchase. No Repeat. No Profit.
A store with a 20% repeat purchase rate has a different trajectory than one with 5%. Email is the engine that turns one-time buyers into repeat customers. Without it, paid ads simply fund a breakeven business.
PROBLEM 2
Same Email. Every Customer. Zero Relevance.
A VIP shouldn’t see first-time buyer discounts. Wholesale accounts don’t need retail promotions. When everyone gets the same email, no one feels like it was meant for them.
Broadcast Blasts vs Revenue on Autopilot
The difference between sending and earning.
Features | What You're Probably Doing | Revenue Engine (Grey Wolf) |
|---|---|---|
| PRICING | ||
| Trigger | Reactive / manual | Always on — behaviour-triggered |
| OPTIMIZATION | ||
| Content | One size fits none | Right message, right person |
| ATTRIBUTION | ||
| Metrics | Vanity metrics (opens) | Revenue metrics (attributed sales) |
| LEAD QUALITY | ||
| Recovery | Lost revenue (no cart recovery) | Recovered revenue (automated) |
| CREATIVE | ||
| Consistency | Sporadic sends | Systematic lifecycle |
HOW WE WORK
Your Customer Database to Revenue Engine. 30 days
Map Your Customer Journey
We look at who's buying, how often, and where they're dropping off. Then we group your customers (first-timers, regulars, VIPs, lapsed) so each one gets emails that actually fit.
Build the Automated Emails
Cart reminders, welcome flows, post-purchase follow-ups, VIP thank-yous, win-backs for customers who stopped buying. Written, designed, and switched on — in your brand voice.
Track What Earns, Fix What Doesn't
Every month you get a plain-English report: how much revenue came from email, which flows worked, and which ones we're rewriting. No vanity metrics.
Grow What
WorksWe double down on the emails that earn. Add new ones for seasonal launches, back-in-stock, and loyalty moments. Turn off what doesn't. Your revenue-per-customer climbs every month.
Proof, Not Promises
A Real Client. A Real Number.
SOUTH AFRICAN HEALTH FOOD BRAND · ~6,000 SUBSCRIBERS · KLAVIYO
235k
Tracked Email Revenue
28%
Conversion Rate
What You Get
One Job: Turn Your Customer List Into Recurring Revenue.
- STEP 1
- The Right Email to the Right Customer
- We group your customers by how they actually behave — new, repeat, VIP, lapsed — so the emails they get feel like they were written for them.
- Review your purchase data and order values
- Group customers (new, VIP, lapsed, wholesale)
- Plan the emails each group should get
- Check your emails are actually landing in inboxes
- STEP 2
- The Automated Emails That Do the Work
- Cart reminders, welcome flows, post-purchase follow-ups, bring-them-back emails. Built, branded, and tested so the next version always earns more.
- 6+ always-on email flows
- On-brand, mobile-friendly templates
- Test subject lines and send times for you
- Show each customer products they’ll actually want
- STEP 3
- A Plain-English Report on What Earned
- Every month: how much revenue came from email, which flows worked, and what we're changing. No vanity metrics, no jargon.
- Revenue by email flow
- Cart recovery and repeat-buyer rates
- How much each customer is worth over time
- What we’re rewriting next month and why
PRICING
Start Small or Go All In.
Both plans include setup, store integration, branded emails, and a plain-English revenue report.
Core Flows
The essential automated emails every growing store needs — cart recovery, welcome, post-purchase, and win-back.
R25k/month
Let's Talk Strategy- 4 newsletters/month
- Cart reminder emails
- Welcome flow for new customers
- Post-purchase follow-ups
- Bring-back emails for lapsed buyers
- Monthly revenue-from-email report
- On-brand templates
- 4 newsletters/month
Full Revenue Engine
Everything in Core, plus the extras that drive serious email revenue: VIPs, wholesale, and a calendar for sales and launches.
R60k/month
Let's Talk Strategy- Everything in Core Flows
- VIP customer programme
- Wholesale-specific newsletter
- Sales and launch calendar
- Weekly strategy sessions
- Always-on testing to lift results
- Everything in Core Flows
Need a custom proposal? Click here
You're Going to Ask.We Already Answered.
Klaviyo, Omnisend, Mailchimp. Platform depends on your store and growth plans. We’ll recommend based on your ecommerce setup, customer volume, and automation needs.
Core sequences (cart, welcome, post-purchase) live within 2-3 weeks. Full engine (including VIP, win-back, browse abandon) in 30 days.
Yes. All copy, subject lines, and design. You approve before anything sends. We adapt to your brand voice and your customers’ expectations.
Tier 1 clients typically see 15-25% of revenue from email within 6 months. Tier 2 targets R312K in email-attributed revenue within the same timeframe.
Yes. Full integration with Shopify, WooCommerce, Magento, and custom platforms. We handle API setup, customer sync, and transaction data flow.
We audit, restructure, and optimize. Most clients see 40-60% improvement from sequence restructuring alone — better timing, segmentation, and copy.
Every Abandoned Cart Had a Buyer Behind It.
Bring Them Back.
See exactly what revenue your current email setup is leaving on the table — in a free, no-pitch audit report.
30-minute strategy call. No pitch — just honest answers about what's working and what's not.